Newspapers: The Times - Introduction

 The Times - Introduction: blog tasks

1) What year was The Times founded and when did it start using the Times name?

It was originally founded in 1785 as the Daily Universal Register but was then later renamed as The Times in 1788.

2) What content did John Walter suggest the paper would offer in the first edition?

He wanted content that reaches everyone's "palate" (taste in news) and offering to publish about politics, foreign affairs, matter of trade, legal trials, advertisements and amusements.

3) Who owns The Times today and how is editorial integrity protected?

Rupert Murdoch is the current owner of The Times and owns many other news agents worldwide making him a conglomerate. 

4) What did The Times introduce in 2010 and why?

They introduced digital versions of the newspaper to reach a larger audience, keep up with the advance in technology to ensure a sustainable future for their journalism.

5) What was The Times named in 2018 by the Reuters Institute for Journalism at Oxford University?

The Times was named Britain's most trusted national newspaper by the Reuters Institute for Journalism at the University of Oxford which shows how  big of a newspaper The Times really is.

6) What does the section on Editorial Standards say about The Times and newspaper regulation?

It states that The Times take complaints about Editorial content seriously, showing how much the company values its reputation and that they want to have a positive outlook on them to stay as the top newsagent in Britain.

7) What does the section on Ownership say about The Times and who is the current editor? 

They talk about Times Media Limited publishing The Times and The Times Sunday, no information about current editor.

Finally, look at this News UK webpage with key information about The Times for potential advertisers and complete the following tasks:

8) Write down three key statistics from this page.

1.  1.04m Daily readership
2. 62% Social Grade AB
3.The mean family Income of a Times reader is £55,885

9) Look at the various sections of the newspaper outlined on this page (e.g. Entertainment, Announcements, Travel). What do these sections suggest about The Times newspaper's audience?

They have a very luxurious and relaxing life since they travel often and enjoy watching Entertainment shows to please them.

10) Click on three of the sections - your choice. Write down one key detail for each section you choose e.g. Travel - more Times readers took a holiday abroad last year than any other newspaper.

For entertainment 13,000 advertisements are placed in entertainment every year.
Entertainment runs in Times 2 every day.
The Times reader are 89% more likely to have visited a museum or gallery within the past year.

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